We believe in science. We believe in such boring stuff as calculations, facts and figures.  We know that the society and consumerism we have today is far from sustainable. We want to do something to change it. At Deedster we also believe in communities, challenges and having fun. That is why we are making it fun and rewarding to change behaviour and attitudes.

It is not a secret that our planet is facing some serious sustainability challenges. Major political progress has been made in the last years, but we have a long way to go. As a private person, the biggest difference you can make lies in your decisions on how you consume goods and services. There is a big opportunity in changing some small things in our everyday life. Take the train instead of flying. Try a weird sounding vegetarian dish.

We need a new attitude in caring for our planet, and a change in attitude starts with a change in behaviour.

We are happy our friends at IVL Svenska Miljöinstitutet has provided us with data and calculation models for the climate footprint. We have included the most essential parts of a person’s climate impact, and tried to make it as detailed as possible so you really can understand what changes you can make and their impact. We have excluded investments and public services (schools, roads, hospitals etc) since it´s quite difficult for a individual to change in the short term. We might add it later.

We have made relevant assumptions and used mean values not to bore you with too many details and questions. It is important that the calculations are correct – but even more important that we start changing behaviours. And then it needs to be easy, understandable and inspiring.

Deedster is powered by Klimatkontot.se at